Free Resource

Website Launch Checklist 2025

40 essential tasks across 3 phases — pre-launch, launch day, and post-launch.

By AdVeyro Digital Solutions, Chennai

🔨 Pre-Launch (Before Going Live)

All pages designed and content finalised and proofread

Mobile responsiveness tested on iPhone, Android, and tablets

Site loads under 3 seconds (test on Google PageSpeed Insights)

All internal links tested — no broken links (404s)

Contact forms tested and submissions reaching your inbox

WhatsApp chat / click-to-call button working on mobile

All images optimised (compressed, under 200KB each)

Favicon / browser icon uploaded

SSL certificate active (https:// in the URL bar)

404 error page customised and styled

Privacy Policy and Terms & Conditions pages added

XML sitemap generated at yoursite.com/sitemap.xml

Robots.txt file configured correctly

Structured data / schema markup added (Organisation, Local Business)

Google Analytics 4 installed and tracking a test visit

Meta Pixel / ad tracking installed (if running ads)

Title tags and meta descriptions set for every page

Open Graph images set for social media sharing

🚀 Launch Day

Domain DNS pointed to hosting server

SSL certificate verified and working on live domain

Test all forms and contact methods on the live site

Verify Google Analytics is receiving data on live URL

Submit your sitemap to Google Search Console

Request indexing of key pages in Google Search Console

Test website on 3+ different browsers (Chrome, Safari, Firefox)

Share website on all social media channels

Send launch announcement email to existing contacts

Add website URL to all social media profiles and bios

📈 Post-Launch (First 30 Days)

Monitor Google Search Console for crawl errors daily

Check Google Analytics for traffic, bounce rate, and conversions

Fix any 404 errors or broken links that appear

Verify Google Business Profile links to new website

Collect and respond to first Google reviews

Start first blog post or content piece for SEO

Set up Google Alerts for your brand name

Run Google Ads or Meta Ads to drive initial traffic (optional)

Gather user feedback and make UX improvements

Schedule a 30-day performance review with your agency

Plan next batch of content or features for the website

Set up regular backups for your website files and database

Ready to Launch Your Website?

Let AdVeyro build and launch your professional website — we handle every item on this checklist for you.